Samsung has announced that the new 98″ QLED, its largest QLED Smart TV, is now available to pre-order for UAE customers. Starting June 22nd, Samsung is offering up to 30% off for early orders until July 22nd.
The 98” Samsung QLED takes the premium TV category to the next level, delivering unparalleled picture and audio quality. Quantum Mini LEDs produce a billion colours and intense contrast with 1.5 times more lighting zones than Samsung’s Quantum Matrix Technology. Meanwhile, the upgraded processor transforms ordinary content into stunning 8K, complemented by lifelike sound with Dolby Atmos, Object Tracking Sound Pro and Symphony 3.0.
The exceptional picture quality of the QLEDs is even more evident when adapted to a larger screen. The massive grid of Quantum Mini LEDs in a 98” display allows viewers to see every detail on the screen, even in the darkest scenes, with deeper color and contrast. Subtle nuances in light and color are analyzed and shifted scene by scene so that every frame is of the highest quality.

The 98″ Samsung QLED was built with gaming in mind. The Motion Xcelerator Turbo+ delivers motion enhancements up to 4K 120Hz, letting users enjoy gameplay with ultra-smooth action without lag and motion blur.
Early customers on Samsung.com will benefit from a free Q800C Soundbar valued. This is in addition to an exclusive discount, and a free 3-year of Samsung Care+, Samsung’s worry-free protection for accidental breakage and breakdown. Other benefits include a trade-in offer of up to AED 1,500 and 5X Samsung Reward, which can be redeemed for future purchases.
Customers can also pre-order offline at Samsung brand stores across the UAE and avail discounts of up to 20%. The offline benefits include a free Soundbar, an exclusive discount and a trade-in top-up of up to AED 1,500.
