Apple has launched a new version of Apple.com, featuring merged product pages and store pages. The ‘Store’ tab and the ‘store.apple.com’ domain have all been permanently removed.
The online store is now integrated in the website with a “buy” button and a shopping bag icon pinned at the top of every page.
We redesigned Apple.com knowing that our customers want to explore, research and shop in one place, an Apple spokesperson told Tech Crunch. The new Apple.com takes the very best of our existing site and our online store to give customers one simple destination to learn and buy without navigating between two different sites. We’ve also improved several of the site’s features to make shopping easier than ever for our customers.
So how are you finding these changes? Has locating accessories become bit more difficult with you now having to go to a product page and click on its accessories section to find what you want? Lets us know how the experience goes.
