Spotify is taking personalization to the next level, with plans to sprinkle your listening habits throughout the app. Soon,you’ll be greeted with banners and in-app messages tailored to your tastes, revealing fun facts like how many times you listened to Doja Cat last month.
But these messages aren’t just about bragging rights. Spotify will also use them to nudge you towards discovering new music, suggesting playlists like your Daylist or encouraging you to try out the AI DJ feature.
While details on the frequency and timing of these messages are still under wraps, it’s clear that Spotify is doubling down on personalization. This move sets them apart from rivals like Apple Music and gives you a taste of that Spotify Wrapped magic all year round.
So, get ready to be surprised (and maybe a little creeped out) by how well Spotify knows your musical soul!