Apple users in the EU are set to miss out on several highly anticipated features in the upcoming iOS 18 and macOS Sequoia releases due to conflicts with the EU’s Digital Markets Act (DMA). This could have significant repercussions for both Apple and its European user base.
These absent features, including Apple Intelligence, iPhone Mirroring to Mac, and enhanced SharePlay screen sharing, were among the most exciting announcements at Apple’s WWDC developer conference. Their absence is a major disappointment for EU users, particularly considering the potential impact of Apple Intelligence, the company’s ambitious AI initiative promising a more unified user experience across Apple devices.
While Apple has cited concerns about privacy and security in relation to the DMA as the reason for withholding these features, specific details remain unclear. This lack of transparency raises questions about the extent of the conflict between Apple’s technology and the EU’s regulatory framework.
The situation presents a significant challenge for Apple, highlighting the difficulties of navigating increasingly strict regulations in key markets. Apple may need to reassess its development strategies to ensure compliance while maintaining a globally consistent user experience. For EU users, this raises concerns about being left behind in terms of accessing the latest innovations, potentially creating a disparity between them and users in other regions.
The future availability of these features in the EU remains uncertain, pending potential resolutions between Apple and regulatory bodies. This situation is likely to be closely followed by both parties in the months ahead, as it could set a precedent for how tech companies navigate regulatory landscapes in different regions.