Just shy of its one-year anniversary in the Middle East, Disney+ rolls out its first regionally-produced campaign leading with a 40sec action-packed TVC starring prominent Saudi talent.
Fans can expect to see comedic brother duo Abdullah and Abdulaziz Bakr of ‘The Saudi Reporters’ fame (@saudireporters), Instagram laugh factory Muhanad Al Harbi (@muhannaddesign), TV host Nada Baeshen (@nadabaeshen), and Saudi model and actress Jood Aziz (@joodaziz_) steal the spotlight in the new campaign.
This marks the first time Disney+ unveils a locally developed and produced commercial in the Middle East. With 40 seconds of action, drama, adventure, and entertainment, the ad sees the talent engaging with the latest Disney+ smash-hits, like The Mandalorian and Grey’s Anatomy, to cult-classics, such as beloved Disney and Pixar titles. The ad then explains that all this beloved content is available on all devices, in English and Arabic.
The AV-led campaign was developed in-house and is now live across KSA and the UAE.
Watch the TVC here.
