LG Electronics has unveiled its new “xboom by will.i.am” audio lineup at CES 2025, marking the first product release from its partnership with musician and tech entrepreneur will.i.am. The lineup includes Bluetooth speakers and earbuds, all featuring will.i.am’s signature sound tuning and a focus on AI-powered features.
will.i.am, appointed as the “Experiential Architect” for LG xboom, aims to transform the brand into a culture-forward audio experience. The “xboom by will.i.am” products reflect this vision, combining a balanced audio profile with warmer tones and a playfully compact design.
The xboom Bluetooth speakers – xboom Bounce, Grab, and Stage 301 – are equipped with AI capabilities that enhance the listening experience. AI Sound automatically adjusts audio settings based on the content being played, while AI Lighting synchronizes the speakers’ lights with the music. AI Calibration optimizes the sound for different environments, and a dedicated button provides access to will.i.am’s RAiDiO.FYI platform for personalized infotainment content.
xboom Bounce: Portable Sound with a Bounce
The xboom Bounce is a portable speaker that delivers high-quality audio with enhanced clarity and depth. Its built-in passive radiators, dual dome tweeters, and track-type woofer create a powerful and immersive soundstage. The speaker’s unique design allows for versatile placement, and its IP67 water and dust resistance rating ensures durability.
xboom Grab: Compact and Versatile
The xboom Grab is a compact and portable speaker designed for on-the-go use. Despite its small size, it delivers dynamic bass and lively sound thanks to its dual passive radiators. The speaker can be positioned in various orientations and comes with straps for added portability.
xboom Stage 301: Powerful Sound for Any Occasion
The xboom Stage 301 is a powerful speaker designed for larger gatherings and events. Its 6.5-inch woofer and dual 2.5-inch midrange drivers produce rich and full-bodied audio. The speaker features a built-in handle and a wedge design for flexible placement.
xboom Buds: Graphene Drivers and Active Noise Cancellation
The xboom Buds feature lightweight graphene drivers for balanced sound and enhanced durability. They also incorporate Active Noise Cancellation for an immersive listening experience. The earbuds support LE Audio Auracast for multi-user audio sharing and offer a comfortable and secure fit with ergonomic ear tips and a unique ear hook design.
A Collaborative Vision for the Future of Audio
The “xboom by will.i.am” lineup represents a new chapter for LG xboom, combining innovative technology with a focus on user experience and cultural relevance. The collaboration between LG and will.i.am aims to elevate the audio experience and inspire new ways to enjoy music.
