Disney is preparing a major overhaul of its Disney+ app, reshaping it into a single hub for not only its own catalog but also Hulu and ESPN content (in certain regions only). The redesign is rolling out soon on tvOS and iOS, marking one of the biggest changes since Disney consolidated its streaming strategy.
The update arrives as Disney transitions Hulu into a global brand, replacing the “Star” label that has been used for international markets. With Hulu’s expansion, Disney is using the opportunity to refresh the Disney+ app’s design and navigation, aiming to make browsing between its different services more seamless.
At the center of the redesign is a new navigation bar positioned at the top of the interface. The bar introduces a “For You” section that serves as the main landing page, combining personalized recommendations with quick access to unfinished shows and movies. This mirrors approaches already seen in Apple’s TV app and Netflix’s more recent interface adjustments.
The navigation also features dedicated tabs for Disney+, Hulu, and ESPN. To keep things streamlined, only the services a user subscribes to will appear, though Disney’s bundled subscriptions suggest many viewers will see all three. Additionally, a new “Live” tab will provide direct access to 24/7 channels and live TV feeds, pushing the app closer to a traditional cable-style experience.
User profiles are getting more visibility within the app, which ties into Disney’s updated recommendation system. The company says its algorithm for personalized video suggestions has been improved, making it more responsive to individual viewing habits.
Other visual and functional updates include new content labels such as “Season Finale” or “New Movie,” larger cinematic poster artwork, in-line video previews within the Hero carousel, and a brand-focused row that highlights recent releases. On iOS, widgets will also be added, allowing users to jump directly into shows or films from their home screen.
Looking ahead, Disney teased plans for “mobile-first and mobile-exclusive experiences” arriving in the next year, though specifics remain vague. This could hint at experiments in short-form content, interactive features, or exclusive app-based releases, but nothing has been confirmed.
