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Reading: MediaTek brings on-device generative AI
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MediaTek brings on-device generative AI

GEEK DESK
GEEK DESK
Aug 24

 MediaTek announced it is working closely with Meta’s Llama 2, the company’s next-generation open-source Large Language Model (LLM). Utilizing Meta’s LLM as well as MediaTek’s latest APUs and NeuroPilot AI Platform, MediaTek aims to build a complete edge computing ecosystem designed to accelerate AI application development on smartphones, IoT, vehicles, smart home, and other edge devices. 

Presently, most Generative AI processing is performed through cloud computing; however, MediaTek’s use of Llama 2 models will enable generative AI applications to run directly on-device as well. Doing so provides several advantages to developers and users, including seamless performance, greater privacy, better security and reliability, lower latency, the ability to work in areas with little to no connectivity, and lower operation cost.

To truly take advantage of on-device Generative AI technology, edge device makers will need to adopt high computing, low-power AI processors and faster, more reliable connectivity to enhance computing capabilities. Every MediaTek-powered 5G smartphone SoC shipped today is equipped with APUs designed to perform a wide variety of Generative AI features, such as AI Noise Reduction, AI Super Resolution, AI MEMC and more. 

Additionally, MediaTek’s next-generation flagship chipset, to be introduced later this year, will feature a software stack optimized to run Llama 2, as well as an upgraded APU with Transformer backbone acceleration, reduced footprint access and use of DRAM bandwidth, further enhancing LLM and AIGC performance. These advancements facilitate an expediated pace for building use cases for on-device Generative AI.

MediaTek expects Llama 2-based AI applications to become available for smartphones powered by the next-generation flagship SoC, scheduled to hit the market by the end of the year.

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