Apple’s latest YouTube video takes a playful approach to showcasing the versatility of its devices, with a special spotlight on the innovative Apple Vision Pro headset.
In the 10-minute short film, titled “OOO (Out of Office),” we follow the design team “The Underdogs” on a whirlwind trip to Thailand as they strive to fulfill a client’s last-minute requests. Their challenges include sourcing a new packaging factory, adapting to design changes on the fly, crafting prototypes, and navigating language barriers.
While “The Underdogs” have been featured in previous Apple ads tackling tight deadlines, this video marks the first time one of them is seen utilizing the Apple Vision Pro to juggle multiple tasks seamlessly in a virtual workspace.
This video is the latest addition to the “Apple at Work” series, which has seen similar releases in 2019, 2020, and 2023, all featuring the same familiar characters. Throughout the film, viewers are treated to glimpses of various Apple products, apps, and features, including Live Voicemail, Translate, AirDrop, NameDrop, Apple Wallet, Standby Mode, Animoji, FaceTime, Ringtones, AR, Object Capture, Mac Virtual Display, and many more.
