The first Dyson Demo store in the Middle East and Africa will be opening up in Dubai Mall this week.
https://www.youtube.com/watch?v=Eyo4AyToRpQ
It will be the newest addition to a growing number of Dyson Demos globally, including Tokyo, Paris and London’s Oxford Street. It will be the only place in the Middle East and Africa where visitors can test and customise Dyson’s high-performing technology, as well as learn about Dyson’s unique approach to design and engineering.
Dyson’s full portfolio of technology will be available to experience, including the Dyson Supersonic hair dryer which launched in the region earlier this year to acclaim by the likes of beauty experts and early adopters. Also available to test will be the range of intelligent, connected air purifiers; the autonomous Dyson 360 Eye robot as well as Dyson’s high performing cord-free vacuums. As a cosmopolitan hub of innovation, with an unwavering commitment to technology, Dubai is the ideal location for Dyson’s first dedicated physical retail footprint in the MEA region.
“Dubai is rapidly emerging as an innovation-led economy and a good home for technology-focused businesses. This makes it the ideal place to launch the region’s first Dyson demo store. Opening in the heart of the iconic Dubai Mall, the interactive store will immerse visitors in the design, engineering and technology of Dyson products with unique hands on experience designed to surprise and delight” Youssef Mouallem, General Manager for Dyson Middle East and Africa
The Dyson Demo store opens will be located on Level 2 of Dubai Mall near the Fashion Parking area.
