Dubai-based Wally App, the lifestyle app for insights into how your money behaves, announces its launch on Android with Wally+.
Wally first launched in 2013 on the iPhone and reached the #1 finance app in 22 countries, and top 10 in 52 countries. Wally uses machine learning to adapt to user behavior, giving them real-time insights into their spending patterns.
People have been conditioned to feel guilty about spending money, and are resultingly apathetic towards reviewing their expenses. Wally+ addresses this by allowing people to treat expenses as experiences. Users can attach photos and tag their friends, allowing them to capture the people and moments associated with each expense. Adding dimensions of why and who allows us to appreciate each experience. It inspires us to keep our money in check, so we can continue to enjoy them in the future, says Saeid Hejazi, Wally founder and CEO.
Wally allows to manage multiple accounts, tag friends and share experiences that will help users compare their spendings to other people in their network. Wally+ can also notify users of upcoming payments.
Using the power of its community, Wally+ uses aggregated, anonymous data from similar users to give unprecedented context. Any financial tool can tell you if you spent 15% of your income on dining out but Wally+ goes further. It uses these peer comparisons to let us answer questions like ‘Are my spending patterns typical? Do I save more or less than people like me? says Nicole Abi-Esber, Wally’s behavioral economist.
Wally+ is launching on Android in 18 languages. The reservation system for access to Wally+ Beta is now open and accessible via the Android app stores.
