VentureBeat has reported that Sony Music CEO Doug Morris said in an interview that Apple will announce its new music streaming service tomorrow at WWDC 2015.
during an interview at Midem in Cannes, Morris said “It’s happening tomorrow,” and he expects it to be a kind of “tipping point” for the industry.
Rumours about the new Apple Music service priced at $9.99 per month have been surfacing for months now.
[quote type=”border_left”]“What does Apple bring to this?” Morris said. “Well, they’ve got $178 billion dollars in the bank. And they have 800 million credit cards in iTunes. Spotify has never really advertised because it’s never been profitable. My guess is that Apple will promote this like crazy and I think that will have a halo effect on the streaming business, VentureBeat wrote. [/quote]
WWDC 2015 starts tomorrow, and here’s what to expect.
Source: VentureBeat
