Nissan Middle East has launched a one-month program for the public in the UAE, enabling them to have free WiFi by connecting to Nissan Altima cars that are being spotted parked in selected locations in Abu Dhabi, Dubai and Sharjah.
The activation was launched to highlight Nissan’s connected services technology, NissanConnect, where people of the UAE are able to connect their mobile devices and laptops to routers fixed inside Nissan Altima cars.
[quote type=”border_left”]It’s all part of our commitment to ‘innovation that excites and demonstrates Altima’s state-of-the-art technology and gadgets and its ability to serve its target audience anywhere. NissanConnect develops an affinity with the Altima target group by being closer to it. The sophisticated, advanced technology helps generate an overall familiarity which enhances the driving experience, says Nissan Middle East’s regional marketing director Monal Zeidan.[/quote]
Have you spotted these cars yet? what do you think? would this be a good an permanent idea?
