Instagram has announced that brands can use 30-second ad videos, removing the pervious cap of 15 seconds. Campaigns can also be done in portrait or landscape.
Instagram is also opening up ads to smaller companies who will be able advertise as of this month. Ads are now available in Italy, Spain, South Korea, India, and Mexico, with more to come on September 30th.
Instagram is open for business and available to advertisers large and small. We’re excited to announce that starting this month, advertisers… can run campaigns on Instagram, the company said in a blogpost.
Instagram is also launching “Marquee”, a premium advertising product aimed at campaigns lo0king to driving mass awareness in a short time.

