If you went to Google’s home page today, you would have noticed an adorable doodle showcasing the new rebranded logo.
Google’s aim is to refine the logo to be scalable and accessible for all sorts of devices –the original was designed with the desktop in mind – while retaining its own quirky character and iconic colours that make Google, well, Google.
In addition to the logo, the company created a custom, geometric sans-serif typeface to support all products and materials, called Product Sans.
You can read more about Google’s design approach in their post here.
Source: Google
