As BlackBerry prepares to enter 2014 with a struggle, CEO John Chen believes that the company’s new strategy will help bring in revenues.
“I’m not focused on who BlackBerry used to be,” Chen writes. “I’m focused on what BlackBerry will be today and in the future.”
Chen says that a strategy that will stabilize BlackBerry is already in place.
“This isn’t the first time I’ve held the reins at a tech company facing challenging circumstances, I’m here to tackle this challenge because I believe we can succeed.”
Chen also points to BlackBerry’s new structure, which focuses on “core business drivers” of enterprise, messaging, QNX, and the hardware business as one positive change. As for BBM , Chen says that over 40 million iOS and Android users have signed up since launch. BlackBerry ultimately plan “to turn it into a revenue stream in the coming years.”
