ASUS Regional Director Leon Yu, announced the availability of the ZenFone Series for Lower Gulf, and introduced the ASUS ZenUI mobile interface and PixelMaster camera technology at a press event in Dubai today.
The ZenFone series is available with screens ranging from 4 to 6 inches and in a variety of colors. ZenFone 5 & ZenFone 6 models feature Corning® Gorilla® Glass 3 screens.
ZenFone 4, the 4-inch display model comes with swappable back covers available in Charcoal Black, Pearl White, Cherry Red, Sky Blue and Solar Yellow colors. It supports Micro SD up to 64GB.
ZenFone 5 features a 5-inch HD IPS+ display and is available in Charcoal Black, Pearl White, Cherry Red, Champagne Gold and Twilight Purple colors. It is equipped with an 8-megapixel camera and is complemented with a high performance and power-efficient Intel® AtomTM processors.
ZenFone 6 offers a 6-inch HD IPS+ display complemented by SonicMaster audio technology to deliver immersive entertainment experiences. It is equipped with a powerful 13-megapixel camera for clear, high- resolution photos. ZenFone 6 is available in Charcoal Black, Pearl White, Cherry Red and Champagne Gold colors.
The strength of ASUS lies in the innovation of all our products. We are looking forward to unveil the phenomenally crafted and affordable luxurious phone in the Middle East and surpass all expectations of our consumers who are always in search of incredible. We look forward to the region joining us in celebrating our brand spirit, and weaving technology into the fabric of our everyday lives, said Regional Director, Leon Yu.
ZenFone is one of the first ASUS devices to feature ASUS ZenUI, the all-new mobile user interface developed around the concepts of freedom, expression and connection. Featuring a new visual design made to be efficient and inviting, it contains modern ‘flat’ icons, vivid color themes, animations, new ringtones and notification sounds, and a clean layout to present information clearly.
All ZenFone features PixelMaster, an exclusive ASUS camera technology comprising a set of features including Selfie Mode and Depth of Field Mode that improve camera performance and make it easier for users to capture great photos and videos. Two additional PixelMaster features, Low-light Mode and Time Rewind, are also available on ZenFone 5 and ZenFone 6.
ASUS ZenUI also includes two ASUS exclusive apps — What’s Next and Do It Later — designed to free users from actively having to manage the multitude of information they are confronted with daily, and enable them to be more productive.
ZenFone4 is priced at AED399; ZenFone5 is priced at AED899; ZenFone6 is priced at AED1099.




