Alcatel announces the launch of the IDOL 4 smartphone series in the Middle East. IDOL 4 and IDOL 4S will be offered with four different metal frames: Gold, Dark Gray, Rose Gold and Metal Silver.
Key features of the IDOL 4 series include:
- Boom my camera:Instantly takes photos on standby mode; pressing and holding the button puts the camera into burst mode to take photos in quick succession.
- Boom my gallery:Artistically shuffles the photos in the gallery for instant sharing as a photo collage or a short slideshow.
- Boom my videos:Generates immediate, surprising effects in existing videos, such as replaying the previous one-second of the video three times, or changing the playback speed. When a user is recording a video, pressing the Boom Key will immediately broadcast the video live.
- Boom my view:Creates a more intense 3D effect (parallax UI effect) for the launcher and a stunning live weather display as part of the home screen.
Augmented Multimedia: Amped-Up Display, Camera and Sound
The IDOL 4, featuring the Qualcomm Snapdragon 617 processor and the IDOL 4S, featuring the Snapdragon 652 processor deliver advanced features and capabilities, allowing consumers to experience console-quality 3D gaming, enhanced photography and videography, as well as home theatre quality audio. These Qualcomm Technologies processors also features an X8 LTE modem and 802.11ac Wi-Fi connectivity, which supports very fast download speeds.
Augmented Reversibility: Up, Down and All Around
IDOL 4 and IDOL 4S are reversible in three ways. The interface rights itself no matter if the users picks it up right side up or upside down. In addition, it is reversible left to right: stereo sound is always on the correct side, even when the phone is flipped. In addition, the strategically placed speaker grille ensures that sound is unobstructed whether the phone is facing up or turned over.
Augmented Reality: Part of the IDOL 4 Experience
Finally Yet Importantly: The IDOL 4S’s innovative packaging design transforms into a pair of virtual reality goggles which, when combined with the smartphone, becomes the portal for users to enter the world of immersive 360-degree viewing and gaming. Virtual reality content such as videos and games can be downloaded onto the device from the OneTouch VR Store, a built-in app to easily access saved virtual reality content or streamed in real-time via LittlStar.
Additionally, the IDOL 4 series audio features include two powerful 3.6-watt speakers, Hi-Fi surround-sound for the headset, and optimization of audio pre-sets both automatically and manually, giving users a powerhouse sound. The J22 JBL headphones employ high-performance drivers and a high quality microphone is included to enable the end-user to enjoy on-the-go phone conversations.
IDOL 4 and IDOL 4S will be available at all major retailers in the UAE, towards the end of July. The retail price of IDOL 4 starts at AED 899 and IDOL 4S at AED 1,599, including the VR Box.
