Netflix is preparing a noticeable update to its mobile app interface, one that reflects shifting viewing habits and the company’s broader push beyond traditional TV shows and films. According to recent comments referenced by The Verge, the streaming service is testing a new user interface that includes support for vertical video feeds, alongside an expansion of its gaming offerings.
The vertical video component appears aimed at mobile-first consumption, an area where short-form and portrait-oriented content has become increasingly dominant. Netflix is reportedly experimenting with vertical formats tied to video podcasts and similar talk-based content, rather than repositioning its scripted shows into a social-media-style feed. While the company has not confirmed a public release timeline, testing suggests the feature could roll out more broadly later this year if user response is favorable.
Alongside interface changes, Netflix is continuing to invest in its in-app gaming strategy. Co-CEO Greg Peters stated that the company plans to expand its game streaming catalog in 2026. At present, Netflix offers around 14 streamable games, and Peters confirmed that a new FIFA title is planned as part of that expansion. While no launch date was shared, the timing may align with the 2026 World Cup, which begins in June, making the release strategically relevant to a global audience.
The gaming push follows a gradual rollout strategy rather than a sudden pivot. Netflix has been experimenting with interactive and playable content for several years, using its mobile app as a testing ground rather than positioning itself as a full competitor to console or PC platforms. The addition of well-known franchises suggests a focus on accessibility and brand recognition rather than complex, high-budget game development.
The interface refresh will primarily affect the smartphone app, which Peters noted is due for an update after the TV app received changes last year. This sequencing reflects how Netflix is increasingly prioritizing mobile engagement, particularly in markets where smartphones are the primary screen for entertainment consumption. Vertical video support fits within that strategy, offering content that feels native to mobile use without fully adopting the mechanics of short-form social platforms.
For now, Netflix has not shared detailed visuals or a firm rollout schedule for the updated UI. The company appears to be taking a measured approach, testing features internally and with limited user groups before making broader changes. If implemented widely, the vertical video feed and expanded gaming catalog would mark another step in Netflix’s ongoing effort to diversify how users interact with the platform.
