CASIO has introduced the G-SHOCK GBA 950, the latest addition to its acclaimed G-SQUAD MOVE lineup. Purpose-built for the demands of modern urban athletes, the GBA 950 combines G-SHOCK’s legendary toughness with intelligent fitness tracking and all-day comfort, delivering a premium sports watch designed to perform in any environment.
Rugged Performance, Elevated Design
Engineered with a carbon fiber–reinforced resin case, the GBA 950 offers unmatched shock resistance and 20-bar (200 m) water resistance, making it equally at home in the gym, on the streets, or in the great outdoors.
A seamless bezel-and-band integration enhances both strength and style, while CASIO’s collaboration with OUTSENSE Inc. brings “origami engineering” to the wrist—creating a contoured, adaptive fit that moves naturally with you, whether you’re sprinting, lifting, or simply wearing it all day.
Smart Training, Made Simple
The GBA 950 connects via Bluetooth® to the G-SHOCK MOVE app, unlocking powerful training tools, including:
- GPS-based distance tracking
- Step count and pace measurement
- Automatic lap timing
- Post-sync accuracy correction, even when training offline
With efficient power management, users get extended use without daily charging, so they can focus on their goals, not their battery life.
Part of the G-SQUAD Legacy
The GBA 950 builds on the success of fan-favorite G-SQUAD models like the ultra-slim GBD 200—known for its minimalist square profile, Bluetooth connectivity, and feather-light comfort. Both models reflect CASIO’s mission to merge smart training features with the rugged durability and street-ready style G-SHOCK fans expect.
About G-SHOCK MOVE and G-SQUAD
The G-SHOCK MOVE app makes it easy to:
- Set and track training plans
- Monitor goal achievement levels
- View detailed training history and analysis
- Synchronize time and performance data automatically
By combining intuitive app controls with the G-SQUAD watch series’ toughness, CASIO delivers a complete ecosystem for athletes, commuters, and weekend warriors alike.
