Apple announced iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition, the new generation of iPhone in a (PRODUCT)RED red finish. Both phones sport a glass enclosure, now in red, with a matching aluminum band and a black front.
Apple also introduced a new (PRODUCT)RED iPhone X Leather Folio. Crafted from specially tanned and finished European leather for a luxurious look and feel, the new folio joins other (PRODUCT)RED devices and accessories available for customers to purchase. A portion of proceeds for all (PRODUCT)RED purchases go directly to Global Fund HIV/AIDS grants that provide testing, counseling, treatment and prevention programs with a specific focus on eliminating transmission of the virus from mothers to their babies. Since partnering with (RED) in 2006, Apple has donated more than $160 million to the Global Fund, serving as the organization’s largest corporate donor.
Pricing & Availability
• iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition will be available in 64GB and 256GB models starting at an Apple retail price of 2,991.50 (AED) from Apple.com, the Apple Store app and Apple Stores, and is also available through Apple Authorized Resellers. The special edition (PRODUCT)RED iPhone joins iPhone 8 finishes in space gray, silver and gold.
• Both special edition models are available to order beginning Tuesday, April 10 after 5:30 a.m. PDT, and start delivering to customers and arriving in stores in UAE later in April,
• The new (PRODUCT)RED iPhone X Leather Folio will be available from Apple.com, the Apple Store app and Apple Stores for 419 (AED).
