SharkNinja, a global product design and technology company, has unveiled its first-ever global holiday campaign for its Ninja brand, titled “Ninja the Holidays.” The campaign features global brand ambassador David Beckham and highlights how Ninja kitchen appliances can simplify holiday meal preparation.
The omnichannel campaign will span various platforms, including television, out-of-home advertising, social media, and digital channels. Television spots will air in multiple regions throughout November, including the U.S., UK, France, Germany, Italy, Spain, Nordics, Middle East, and Benelux.
The campaign’s creative approach showcases Beckham using Ninja appliances to efficiently prepare a holiday feast while also managing other tasks, such as decorating and setting the table. The humorous storyline emphasizes the time-saving benefits of Ninja products, allowing consumers to spend less time in the kitchen and more time with loved ones during the holidays.
The campaign spotlights a range of Ninja products, including the Ninja DoubleStack, Ninja Woodfire Outdoor Oven, Ninja CREAMi, and Ninja Blast Portable Blender. By showcasing these appliances in a relatable holiday setting, SharkNinja aims to demonstrate how its products can help consumers navigate the busy holiday season with ease.
