Jumbo Electronics has kicked off its annual Find Your Groove campaign, a music-focused sales event running across the UAE until October 19, 2025. The promotion offers discounts of up to 50% on a wide range of audio gear, along with bundled benefits, bank offers, and free gifts designed to entice both casual listeners and dedicated audiophiles.
The campaign spans popular categories such as headphones, speakers, soundbars, and true wireless earbuds. Beyond markdowns, customers can receive up to AED 729 in assured benefits when purchasing audio products. These include a Musafir.com voucher worth AED 600 and additional gifts valued at up to AED 129, such as backpacks, power banks, or wireless earbuds, depending on the purchase amount. Buyers can also opt into a limited-time 50% discount on extended warranties for soundbars and speakers priced above AED 1,000.
Bank partnerships play a significant role in the promotion. Emirates NBD credit cardholders can take advantage of 0% interest installment plans of up to 24 months with no processing fees on purchases over AED 1,000. Sharjah Islamic Bank credit cardholders can claim an instant 10% discount, capped at AED 200, on qualifying transactions. Esaad and Fazza cardholders, meanwhile, receive an extra 5% off audio and multimedia gear.
To add further incentive, free gifts are being distributed based on spend tiers (excluding Apple products). Purchases between AED 500 and AED 999 come with a backpack, those between AED 1,000 and AED 1,499 include a power bank, and orders above AED 1,500 come with a set of true wireless earbuds.
According to Jumbo, the Find Your Groove campaign is about more than discounts, aiming to connect with younger shoppers who see music and sound as part of their identity. By combining brand-name audio products with extras like travel vouchers and lifestyle gear, the retailer is positioning the event as both a sales driver and a cultural touchpoint.
