Anghami, the leading music and entertainment streaming platform in the Middle East and Africa (MENA) region, has announced an innovative partnership with Tamara, the regions’ leading Buy-Now-Pay Later (BNPL) fintech company, to become the first subscription-based service in the region to enable BNPL payments, offering flexible and easy payment options to its Anghami Plus users.
The new partnership will grant Anghami users in KSA, UAE and Kuwait the chance to enjoy flexible payment options, providing them the choice to split their payment into 3 installments, interest-free and with no hidden fees. Additionally, Anghami will be launching a discounted 2-year Anghami Plus plan available exclusively through Tamara.
The partnership comes as part of Anghami’s ongoing commitment to provide its users in the MENA region with innovative solutions that can enhance their overall experience, enabling them with easy and seamless access to its unrivaled selection of Arabic and international audio and video content, including +70M international and Arabic songs, over 400K podcasts, live radios, exclusive concerts, and much more.
We always strive to provide our users with the most innovative and accessible payment methods that give them access to our fully immersive Anghami Plus experience. With the rise of BNPL payments in the region, we’re very excited to be launching our partnership with Tamara with a very enticing offer allowing users more flexibility and convenience in how they pay for bigger purchases.
Choucri Khairallah, Vice President of Business Development at Anghami
Founded in Riyadh, Saudi Arabia in late 2020, Tamara is MENA’s leading payments innovator, focused on providing a seamless experience for merchants and customers through fair and transparent financial solutions. The company’s flagship Buy Now Pay Later platform lets shoppers split their payments online and in-store with no interest and no hidden fees. Tamara has over 5 million registered users and 12,000 partner merchants.
Consumers are looking for payment flexibility across their purchases, and the partnership with Anghami will extend our services to new verticals such as entertainment and online streaming. We look forward to working closely with Anghami to deliver an exceptional customer experience.
Sargun Bawa, Vice President of Growth at Tamara.
To find out more about the Anghami Plus exclusive Tamara plan, please visit: https://www.anghami.com/offer/tamara
