Companies left, right and centre are reporting their quarterly earnings and after reporting some rather stale third-quarter earnings, Nintendo’s President and CEO Tatsumi Kimishima has shed light on a few new initiatives.
The first is My Nintendo. From March onwards the new online general service that replaced the obsolete Club Nintendo Rewards program will see the introduction of a new points program. You can earn platinum points by doing things like playing Nintendo games on your smartphone, opening the eShop on a Nintendo console, and “satisfying special conditions,” which sounds rather vague. Gold points can be reaped through the purchase of 3DS and Wii U downloadable software. Platinum points can be exchanged for digital contents and original products, while gold points get you discount coupons for eShop games. The service will initially start in Japan during March and will debut later to the rest of the world.
The target for Nintendo is to reach 100 million users across the world and to help it achieve that goal is Miitomo, Nintendo’s first smartphone game. It’s a life-sim game similar to the Tomodachi Life series, where you use your Mii avatar to communicate with real-world friends.
The app has been localized into eight languages and will be initially available in 16 countries; you can pre-register from February 17th onwards. Miitomo will be “free to start” at first with possible unspecified in-app purchases, and will arrive at the same time as My Nintendo, on both iOS and Android.
Source: The Verge
