f you’ve ever looked at your AirPods case and thought, “I wish I could crawl inside that,” then Bravest Studios has read your mind — and possibly your dreams. The NYC-based brand has unveiled the AirPack, a 44-liter backpack that looks exactly like a supersized AirPods case, complete with two massive pod-shaped compartments inside. It’s equal parts storage solution, fashion statement, and public prank.
This is not a concept. It’s not a 3D render. It’s not a prop from a dystopian Apple Store. It’s a fully functional backpack that opens just like the real deal, hinge and all. Instead of earbuds, you get two removable containers shaped like AirPods. They’re actually pretty useful — perfect for separating your gym gear from your lunch or for making sure your sneakers and snacks never meet.
The attention to detail is impressively ridiculous. The top of the backpack flips open with that familiar AirPods case snap, and inside, the molded lid even has the correct indentations to fit the “AirPods” snugly in place. It’s as if someone at Bravest Studios stared at their earbud case long enough and said, “This? This could be luggage.”
Functionally, it’s got everything a normal bag would — space for clothes, shoes, possibly a laptop (though no one really knows where it goes), and the undeniable ability to confuse airport security. The AirPack is weirdly practical, assuming your lifestyle includes equal parts storage and spectacle.
Launching July 19 at Bravest’s SoHo popup, the AirPack is expected to be priced somewhere between “definitely not cheap” and “please don’t scuff this collectible art object.” There’s no word on how many units are available, but it’s safe to assume you won’t see a million of these roaming around — which might be for the best.
It’s hard to say whether the AirPack is a commentary on tech culture, consumer obsession, or just a really good joke that got out of hand. But one thing is clear: if you wear this backpack, people will stare. Some might laugh. Some might record you. And at least one person is going to yell across the street, “Yo, is that an AirPods case?!”
Answer them with pride.
