The Jeep Wrangler 85th Anniversary edition has entered the regional market as a styling-focused variant that leans into the model’s long-running design history rather than introducing new mechanical changes. The model forms part of a broader anniversary programme marking 85 years of continuous production and brand identity. In the Middle East, it arrives as the third release in the “Twelve 4 Twelve” series, which rolls out a sequence of limited editions across the year.
Mechanically, the Wrangler remains unchanged, retaining the familiar underpinnings that have made it a consistent presence on and off UAE roads. Instead, the focus is on visual differentiation. The Jeep Wrangler 85th Anniversary edition uses a collection of heritage-inspired details to distinguish itself from regular Sahara and Rubicon trims, offering buyers a recognisable but not radically altered alternative.
The interior is where the anniversary theme is most evident. The standout feature is a set of retro-style plaid seats, a deliberate nod to earlier generations of Jeep interiors. The pattern extends across selected trim pieces on the dashboard and seat bolsters, giving the cabin a unified look rather than a single novelty feature. Additional identifiers include an 85th anniversary seat tag, a commemorative medallion on the gear selector, and a small plaque integrated into the centre console. Practical considerations remain intact, with Berber floor and cargo mats designed to cope with sand, dust, and daily use in regional conditions.
Exterior changes are restrained and largely cosmetic. The model sits on exclusive 17-inch alloy wheels finished in a Steel Oxide tone, setting them apart from the more common black or silver designs used elsewhere in the Wrangler range. Bronze-coloured tow hooks add contrast at the front, while body-colour fender flares soften the overall appearance. Blue Agave anniversary badges and decals complete the package without pushing the design into overtly rugged territory.
Engine options are expected to align with the existing UAE lineup, likely centred on the 3.6-litre V6 Pentastar and the 2.0-litre turbocharged four-cylinder, both chosen for durability and thermal performance rather than outright novelty.
Pricing for the Jeep Wrangler 85th Anniversary edition has not yet been confirmed, though special editions traditionally sit above standard trims. The model is expected to reach showrooms later in the year as part of the 2026 model cycle.
