Apple announced the entry models of the iPhone 15 lineup, the iPhone 15 and iPhone 15 Plus, featuring an industry-first color-infused back glass with a textured matte finish, and a new contoured edge on the aluminum enclosure. Both models feature the Dynamic Island, and an advanced camera system designed to help users take fantastic photos of everyday moments in their lives.
A 48MP Main camera enables super-high-resolution photos and a new 2x Telephoto option. The iPhone 15 lineup also introduces the next generation of portraits, making it easier to capture portraits with great detail and low-light performance.
iPhone 15 and iPhone 15 Plus will be available in five stunning new colors: pink, yellow, green, blue, and black. Pre-orders begin Friday, September 15, with availability beginning Friday, September 22.
Design and Display
Available in 6.1-inch and 6.7-inch display sizes, iPhone 15 and iPhone 15 Plus now features the Dynamic Island to interact with important alerts and Live Activities. The Super Retina XDR display is great as usual, and the peak HDR brightness now reaches up to 1600 nits, with peak of up to 2000 nits.
For the first time in a smartphone, color is infused throughout the back glass, creating five beautiful colors. The back glass is strengthened with an optimized dual-ion exchange process before being polished with nanocrystalline particles and etched to create a textured matte finish. A new contoured edge on the aerospace-grade aluminum enclosure, and the Ceramic Shield front cover that provide a tough and durable device.
Camera
A 48MP Main camera is coupled with a quad-pixel sensor and 100 percent Focus Pixels for fast autofocus. Using the power of computational photography, the Main camera gives users a new 24MP super-high-resolution default. By intelligently integrating hardware and software, an additional 2x Telephoto option gives users three optical-quality zoom levels — 0.5x, 1x, 2x — for the first time on an iPhone dual-camera system.
Next-generation portraits on iPhone 15 and iPhone 15 Plus feature sharper detail, more vivid colors, and improved low-light performance. For the first time, users can take portraits without having to switch to Portrait mode. When there’s a person, dog, or cat in the frame, or when a user taps to focus, iPhone automatically captures depth information, so users can turn photos into stunning portraits later in the Photos app on iPhone, iPad, or Mac.
For greater creative control, users can also adjust the focus point after the photo has been taken. Shooting at night gets better with improvements to Night mode, including sharper details and more vivid colors. When lighting is bright or uneven, new Smart HDR captures subjects and the background with more true-to-life renderings of skin tones, while ensuring photos have brighter highlights, richer midtones, and deeper shadows when viewed in the Photos app. This advanced HDR rendering is also available to third-party apps, so images can look even better when shared online. These improvements benefit the 48MP Main camera, Ultra Wide camera, and TrueDepth front camera.
A16 Bionic
The A16 Bionic chip comes to the iPhone 15 and iPhone 15 Plus, powering the Dynamic Island, computational photography capabilities, and more. With two high-performance cores that use 20 percent less power and four high-efficiency cores, the 6-core CPU is faster than the previous generation and easily handles intensive tasks while delivering extraordinary battery life. The 5-core GPU has 50 percent more memory bandwidth for smooth graphics when streaming videos and playing games. A new 16-core Neural Engine is capable of nearly 17 trillion operations per second, enabling even faster machine learning computations for features like Live Voicemail transcriptions in iOS 17 and third-party app experiences — all while protecting critical privacy and security features using the Secure Enclave.
Connection Capabilities
Both models use a USB‑C connector, a universally accepted standard for charging and transferring data, allowing the same cable to charge iPhone, Mac, iPad, and the updated AirPods Pro (2nd generation). Users can also charge AirPods or Apple Watch directly from iPhone with the USB‑C connector. Both models support MagSafe and future Qi2 chargers for wireless charging.
Pricing and Availability
- iPhone 15 and iPhone 15 Plus will be available in pink, yellow, green, blue, and black in 128GB, 256GB, and 512GB storage capacities, starting at AED 3,399, and AED 3,799 respectively.
- Customers will be able to pre-order iPhone 15 and iPhone 15 Plus beginning at 4PM UAE time on Friday, September 15, with availability beginning Friday, September 22.
- FineWoven Wallet with MagSafe and FineWoven Case with MagSafe will both be available for AED 269 in five new colors for the iPhone 15 lineup: black, taupe, mulberry, pacific blue, and evergreen. In addition to an iPhone 15 and iPhone 15 Plus Clear Case, available for AED 219, a Silicone Case with MagSafe will be available for AED 219 in black, storm blue, clay, light pink, guava, orange sorbet, cypress, and winter blue.
